About
Designer AI wrangler and short black addict
I'm Joanne Palazzetti. An average human with an oversized computer, some big ideas and an obsession, bordering on unhealthy, with great design, clean code, good coffee, my dog and more recently, AI. It's the most exciting thing to happen to web design in years and I've been happily nerding out on it ever since.
My story
Why I rebuilt my studio around AI
AI didn't replace the designer. It replaced the waiting.
Because small businesses were paying agency prices for hours of work that AI can now do in minutes.
I've always designed and built websites myself and what made them expensive was never the ideas. It was the hours. Writing code line by line, building layouts, then fixing them on every screen size. AI changed that. It drafts the code and the layout options in minutes, so my time goes where it actually matters, the design decisions, the details and making sure your site works for your business.
So I rebuilt Turbo Studio around it. You get a custom website in days, not months, at a fraction of agency cost and I tell you exactly how it's made. AI does the heavy lifting. I still make every decision and check every detail.
Me vs the machine
AI suggested and I said
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AI
Add a 14-slide image carouselMeOne great photo will do.
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AI
Use a stock photo of two people shaking handsMeAbsolutely not.
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AI
Make the button pop with a gradient, a glow and a little spinMeIt's a button. Let it button.
-
AI
Make everything bold for emphasisMeThen nothing is.
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AI
Autoplay music on the homepageMeIt's not 2004.
A day in the life
A day in the life
- 5:58
Alarm. Snooze.
- 6:00
Short black No. 1.
- 6:02
Short black No. 2. Don't judge.
- 6:30
Walk Scarlett. She chooses the route, the sticks. I choose the coffee stop.
- 8:59
Open the laptop. Stare meaningfully at your brief.
- 9:00
The AI writes the first draft of your code in nine seconds.
- 9:01
I start fixing the first draft.
- 9:47
The AI suggests a carousel. Again.
- 10:30
Move a button two pixels left. Then one pixel right. Perfect.
- 11:00
Short black No. 3. The good decisions start here.
- 12:30
Lunch at my desk. Scarlett offers to share.
- 1:00
Test your site on every phone in the house, including one from 2016.
- 2:15
Remind the AI that Comic Sans is still a no.
- 3:00
Polish every margin until it sings. Or at least hums.
- 5:00
Your site is a day closer to launch. Scarlett gets a tummy rub.
- 11:47pm
Wake up. Remember a margin. Fix it.
Jo's creativity shone throughout the entire project.
The honest stats
The honest stats
- 0Templates used
- 47Handshake stock photos rejected*And counting.
- 7Coffees per website*Per website, not per day. Probably.
- 1Chief Vibe Officer (Scarlett, the dog)
The team
Meet the Chief Vibe Officer
Chief Vibe Officer
Salary: treats. Performance reviews: glowing.
Colour consultant
Strictly black and white. She was on-brand before the brand was.
Spot checker
Checks every page for mistakes. Has plenty of spots of her own.
UX researcher
Tests every website by sitting on the keyboard.
Head of security
Barks at the postie. Has never once stopped a hacker.
Fair warning
Don't hire me if…
…you want a template.
There are plenty of those and they're all the same.
…you want your nephew's opinion on every page.
Unless your nephew is very good. Then hi.
…you want to be top of Google by tomorrow.
Google and I are working on it.
…you think Comic Sans is underrated.
We'll never see eye to eye.
…you're allergic to Dalmatians.
Scarlett attends every meeting.
…you want it yesterday.
Actually, that one's fine. Five business days.
*Terms and conditions apply. Mostly to Comic Sans.
See for yourself
Curious what $1,000 gets you?
Here's one I made earlier, a homepage for Halden Reid, a (made-up) Sydney architecture practice.
See the exampleGood design shouldn't be reserved for businesses with agency budgets.
Still here? Let's work together
Start your siteNot ready for a brief? Say hello.
Ask me anything. I'll reply within one business day.
Thanks, your message is on its way. I'll reply within one business day.