A low upfront price often hides long term problems
It’s a common story, a business owner needs a website, gets a quote and decides it’s 'too expensive'. They turn to a friend, a freelancer or a DIY builder that promises a shiny, drag and drop site for a fraction of the price. A few months later, the site isn’t performing, pages load slowly, updates break things and Google rankings are nowhere to be found. What looked like a bargain quickly becomes a bottomless pit of fixes, plugins and frustration.
When a bargain is no longer a bargain
The problem with 'cheap' websites isn’t always the cost, it’s the approach. Most budget friendly options rely on pre-built templates, stacked plugins and quick assembly. That means no one’s really thinking about your site’s foundation, structure or long term growth. It’s a bit like building a house on sand, it looks fine at first but the cracks eventually show. A well coded website on the other hand is built for durability, it’s cleaner, faster and easier to maintain, which means fewer problems down the track.
There's a hidden cost in going cheap
Cheap websites often end up costing more because you’re constantly paying to patch issues that shouldn’t exist in the first place. Security updates, plugin conflicts, broken layouts or poor SEO can quietly drain your time and budget. By the time you’ve hired someone to fix it (and then rebuild it properly) you’ve spent more than if you’d invested in a quality build from the start. A custom coded site doesn’t rely on external tools to function, it’s streamlined, stable and designed specifically for your business.
A smart investment is a saving in the long run
Investing in a well built website isn’t about vanity, it’s about value. It sets you up with a solid foundation that performs better, lasts longer and evolves as your business does. In the end, a cheap website might look like a saving but a thoughtfully coded one is the saving. Because when you do it right the first time, you don’t have to do it twice.