urbo Studio began its journey in 2009 as Sydney's first indoor training centre for cyclists and triathletes. Over the years, we grew our business to offer event management, race team sponsorship, coaching services for athletes of all skill levels, international and local tour operations and a successful partnership with Audi Centre Zetland. After twelve years of riding the highs and lows of running a small business, Turbo Studio had become an incredibly successful enterprise that contributed significantly to the industry and community.
However, like many other gym style operations, Turbo Studio was hit hard by the pandemic. But rather than simply folding up shop, we saw an opportunity in hotel quarantine and started renting fitness equipment to incoming travellers. What began as a trial quickly blossomed into a seven-day operation that made us the leading provider of fitness equipment for quarantine hotels in Sydney.f
We made the decision to permanently close the indoor training house and other elements of my business two weeks before the 2021 NSW lockdown, as we did not believe it could survive another forced closure with many clients having already shifted to online platforms. While there was no doubts in closing this arm of the business, we continued with the equipment rental until the end of hotel quarantine, which concluded on November 1, 2021.
After hotel quarantine ended, we made the decision to close the remaining model altogether. Given the ongoing impact on gymnasiums and the availability of numerous online fitness programs, we did not see Turbo Studio benefiting from competing in an already crowded space that offered ample options for cyclists and triathletes
During the pandemic, I continuously contemplated the future of Turbo Studio. Prior to COVID, my personal passion for cycling had started to diminish. I felt that we had achieved all that was possible from within the parameters of the business and although I still loved coming to work, the desire to explore other avenues began to creep in.